Built for the people making the big decisions in modern accounting firms.

FAB brings together the people responsible for deciding where their firms go next:

  • Managing Partners
  • Partners
  • Directors
  • Service Line Leaders
  • Heads of transformation and Innovation
  • Operations and Practice Management Leaders

From firm-wide strategy and M&A to AI, technology, talent, client value and profitability, these are the decisions shaping the next stage of growth.

Hear from the people who were there.

Running a practice can be a really lonely business, but coming to FAB feels like joining a nice, close community. We get to talk to practices either smaller or bigger than us, and there are learnings from both ways. If you don't come to events like this, you can become isolated in your thinking.
Nikki Adams
Managing Director |  Ad Valorem
FAB definitely exceeded my expectations... because of the atmosphere, the people, the feel, the talks, fantastic talks, and you can hear everything. Really brilliant event.
Katarzyna Machalinski
Founder and CEO |  Prevail Accountancy

We joined one of three roundtable debates, moderated by Richard Hattersley, sponsored by Modulr on the topic “Scaling payments automation”.

I loved the conversations and the viewpoints from other practitioners.

Eriona Bajrakurtaj
CEO |  Volt Digital Transformation

Leaders from firms like yours are already helping shape FAB 2027.

Senior leaders from mid-tier and large firms are contributing through our advisory board, helping shape the issues, conversations and experiences at FAB around the decisions firms are actually facing.

So the programme stays focused on the realities of running and growing a modern accounting firm: making investment decisions, integrating growth, building capacity, protecting margin and leading change.

 

Attending company logos

The right conversations before you even arrive.

Come with the decisions you are wrestling with. Leave with peer perspectives, practical ideas and conversations already started with people who can help you solve them. Book meetings and build your schedule in the FAB app before you arrive.

 

The pressures behind the big decisions.

M&A integration

Embedding acquisitions, standardising disparate digital processes, and maintaining a single source of truth across a growing group.

The squeezed middle

Competing with larger firms while carrying complexity, cost and expectations that smaller practices do not.

Firm-wide AI strategy

Moving from individual experimentation to a coherent approach to investment, governance, adoption and ROI across the firm.

The pressures behind the big decisions.

M&A integration

Embedding acquisitions, standardising disparate digital processes, and maintaining a single source of truth across a growing group.

The squeezed middle

Competing with larger firms while carrying complexity, cost and expectations that smaller practices do not.

Firm-wide AI strategy

Moving from individual experimentation to a coherent approach to investment, governance, adoption and ROI across the firm.

Six themes. One question: How do you grow, scale and lead the firm from here?

FAB 2027 explores six areas where the biggest decisions are being made across modern accounting firms, from AI and technology to growth, people, compliance and profitability.

Strategy, not experiments.

A defensible AI business case, not another pilot.

Compliance that scales with the firm.

MTD, e-invoicing and ID verification without adding another layer of operational complexity.

Protect margin as the business model changes.

Move beyond selling hours to better reflect your expertise, advice and the value you bring to clients.

Build the people model your growth needs.

Rethink development, progression and leadership as automation removes the junior work people traditionally learned from.

Grow the firm without losing what makes it work.

M&A integration and standardising the stack.

Build a tech stack that can scale with the firm.

What to build, buy, integrate or replace, without creating another layer of disconnected technology.

AI strategy, not more experiments.

The challenge is no longer finding AI tools. It is deciding where AI belongs in the firm, what to invest in, how to govern it and how to make adoption work at scale.

  • Separating AI hype from technology worth investing in.
  • Building a business case for AI that stands up beyond the pilot stage.
  • Testing the ROI before committing firm-wide investment.
  • Putting client-data security, governance and responsible AI use around firm-wide adoption.



 

  • FAB 2026 Session
  • Audience member asking a question at FAB 2026
Two days away from the firm. Built to move it forward.

Join Managing Partners, Practice Directors and Advisory Leaders for two days of strategy, peer insight, practical answers and pre-booked conversations designed around the decisions shaping your firm's next stage of growth.

10-11 March 2027. NEC, Birmingham.

Register your interest for FAB 2027 today