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Jo Wood
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- Jo Wood FICB PM.Dip is a Business Coach and Bookkeeper. She is an award-winning bookkeeper and previous owner of Jo Wood Virtual FD Ltd, a multi-six figure bookkeeping practice that she sold in August 2023. Jo is an influencer in the bookkeeping and accounting world, representing bookkeepers on the Xero Partner Advisory Panel and helping shape conversations about changes in the bookkeeping profession. Jo uses her experience of rapidly building a successful virtual business from home to educate and inspire other bookkeeping professionals. In 2021, Jo was named one of the Top 50 Women in Accounting for 2021 and her practice was named Large Practice of the Year.
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Lucy Cohen
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- Lucy Cohen is the Co-Founder and CEO of Mazuma – the first subscription based accounting service for small and micro businesses. Since founding the company in 2006, Lucy has been at the forefront of innovation in the accounting space, not only pioneering a subscription model, but also creating groundbreaking proprietary technology within Mazuma. Her book, Forget the First Million was a best-seller and won Best Short Business Book 2022. In 2021 she was awarded the Outstanding Contribution Award at the Accounting Excellence Awards, and in 2022 was honoured with the AAT’s Past Presidents Award.
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Nick Levine
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- Nick Levine is a Chartered Accountant and Fintech Consultant. He was formerly the Head of Enterprise at ICAEW, and Advisory Lead at Propel by Deloitte
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Rachel Harris
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- Rachel Harris is disrupting what it means to be an accountant, a business owner and an employer in 2023. She is a TEDx speaker, content creator, author, business owner and most importantly... an accountant! As the official accounting personality of the year 2023 & breakout star of the year 2023, Rachel adds value to her audience of 50,000 by creating completely free long and short form content delivering financial education! Passionate about free financial education for everyone, she is the founder of @accountant_she, her £1m firm striveX accountants, striveX audit, striveX consulting and striveX mortgages.
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Zoe Whitman
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- Zoe Whitman FCCA is a Business and Lifestyle Coach. As a business and lifestyle coach Zoe helps her clients set goals they are excited by, giving them renewed confidence and focus in life and business. As a qualified accountant, author, and mother, Zoe understands the intricate balancing act of business and parenthood that you face every day. Zoe’s the author of "Know Your Numbers" and the bestselling "The Bookkeeper Rises." She regularly writes for industry press, AccountingWEB, and was named one of the global Top 50 Women in Accounting in 2020.






