Your TICKET TO 365 DAYs of ENGAGEMENT WITH the accounting community
Most shows give you two days on a stand. FAB gives you a year of momentum. From the day you join, we use AccountingWEB’s daily audience of 30,000+ finance professionals to warm your prospects, match you to active buyers, and line up qualified conversations with senior decision-makers before you arrive at the NEC.
Trusted by 100+ leading providers – including Bright, FreeAgent, Intuit Quickbooks, Iris, Sage, Xero and more.

Year-round
engagement
Meaningful
measurable results
Target
your growth-accounts
Dedicated
1-2-1 meetings

why fab is different
- Powered by AccountingWEB – all year
We’re the only accountancy event backed by a full-time editorial and audience team. That means live intent signals, targeted campaigns, and content that pulls buyers to you – not just footfall past a stand. - Meet buyers when they’re buying
Target your core audience of senior leaders with data-driven outreach, book dedicated 1-to-1 meetings, and convert warmer conversations onsite. - Measure what matters
From campaign engagement to booked demos and post-event pipeline, you’ll see clear, comparable ROI.
Talk to us about partnering
WhO WILL BE THERE
Across FAB 2026 we expect 6,000+ accounting and finance professionals, including:
1,000 in-house finance leaders – FDs, CFOs and controllers
1,500 partners and directors from mid-tier & large practices
2,000 leaders from small, growing firms
You’ll be in good company with returning names like our Premium Partners Bright, Sage and Xero, the familiar names of Apron Payments, Dext, TaxCalc, Wolters Kluwer and Zoho, and 2026 entrants including Jobmate, Moyola Payroll, HTFT Partnership and Artifact AI.
Who You'll Meet
6000+visitors
2500+returning visitors
50%small firms
30%mid to large firms
20%financial accountants
How do we do it?
Our focus is to connect you with the right people at the right time so you can concentrate on building relationships and closing deals.
Have meaningful conversations at FAB that drive real results.
Continuous, targeted
visibility
Gain consistent visibility with decision-makers and growth-focused firms. Keep your brand top-of-mind with year-round exposure.
Direct access to ideal
customers
Connect with your customers using data-driven targeted marketing. Book 1-2-1 meetings and run customised campaigns. Meet the people who are ready to do business.
Proven roi
with measurable impact
See the results clearly with measurable reporting metrics, including leads, demos, and post-event analysis. Maximise and monitor your return.
WhAT YOU'LL GAIN
- Year-round engagement – consistent visibility with decision-makers.
- Targeted growth – reach your core audience.
- Meaningful conversations – curated introductions and meetings through data-driven insights.
- Measurable impact – transparent reporting on what moved the dial.
Build momentum before, during and after the show. With AccountingWEB’s audience warming your prospects, you stay visible to senior decision-makers all year. We target the right firms and roles, line up one-to-one meetings with active buyers, and keep conversations moving. Onsite, compare and convert faster. After the event, see what worked with clear reporting you can take into Q2 and beyond.
